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Sunday, March 16, 2014

// Facebook Ads Can Be More Effective Than TV

In France so to say.
Coca-Cola Campaign on Social Network Earns Impressive Results.
Facebook ads were 2% of their media-budget but delivered 27% more turnover.
(“but it wouldn’t work without TV at the heart of it.”)

Read all about it on Ad Age.

Gepubliceerd door Edwin Valent
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